The fourth session of "Phoenix Countryside Tour, Experience New Countryside" event, which was co-hosted by Beijing Tourist and Leisure Agriculture Association and BRCB, specially launched characteristic activity-Phoenix Strawberry Festival to celebrate 2010 Lunar New Year, The activity was grandly started at Beijing Fragrance Hill Yuxiang Garden on January 23, 2010.

With "Close to nature, Experience great fun in the new year" as the theme, the Strawberry Festival introduced selected strawberry-picking route to Beijing citizens. Follow the selected route, customers could experience the most advanced strawberry planting skill; the strawberry for picking is organically produced, pollinated by bees and watered with milk. It is big in size, red in color, delicious and fresh in taste, with extraordinary aroma lingers after one bite, and was once selected to be the "Favorite Strawberry of Beijing Citizens". Phoenix Strawberry Festival would introduce this fruit with distinguish flavor to the general public, so that customers could participate in the picking activity, relax oneself and enjoy great fun and leisure.

Relevant link: YiPing Strawberry, Exclusive Discount for Phoenix Card Holders